Welcome to the “Digital Marketing” category! Here, you will find useful information about various digital marketing strategies and tactics, as well as tips for their implementation. Learn about the latest trends in SEO, PPC advertising, social media, and email marketing, and how to leverage them to increase your online presence and attract new customers.

Guide to advertising on Yandex

By |2023-04-02T23:51:19+00:00April 2, 2023|Digital marketing, SEO|

Yandex is a search engine used in Russia and other countries in the Eastern market. Like Google in the Western world, Yandex is the most popular search engine in Russia and is therefore important for digital marketing in the area. There are numerous services and tools offered by Yandex, including Yandex.Direct, Yandex.Market, Yandex.Audience and others, which provide marketers with various opportunities for advertising and promotion in this market.

Replying to messages from followers on social media

By |2023-03-30T00:04:48+00:00February 25, 2020|Social networks|

Responding to follower messages on social media is important for increasing trust, engagement, and loyalty, as well as avoiding negative impacts on reputation. It's best to respond as soon as possible, and it's useful to use notification features and social media management tools to improve response speed.

Inbound links or backlinks, citations and mentions – value for SEO optimization

By |2023-03-26T01:46:20+00:00April 8, 2019|SEO|

Read about how inbound links, citations, and mentions can improve the SEO optimization of your website and find out why it's important to have quality websites linking to your site.

How to create content for websites? Writing texts for visitors and internet search engines

By |2023-03-26T02:39:48+00:00December 26, 2018|Digital marketing, SEO, Web design and development|

Learn how to write quality content for your website. Guidelines for avoiding plagiarism, writing short sentences, and using simple language. Plan your content in accordance with your website's goals and attract more visitors and search engines.

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